viii. Challenges Faced by the Pottery Industry in India
Modernization and Changing Lifestyles |
The rise of modernization and shifting lifestyles has presented substantial challenges to the traditional pottery industry. As demand for machine-made, standardized products increases, handmade pottery is struggling to compete. |
Competition from Industrial Products |
Additionally, industrially produced items, which are often more affordable and readily available, further threaten the survival of traditional pottery craftsmanship. |
Lack of Institutional Support |
A major hurdle for the pottery industry is the lack of institutional support. Barriers such as limited access to markets, inadequate training and development opportunities, and insufficient financial aid often hinder the growth and sustainability of this age-old craft. |